Billionaire businessman and former New York City mayor Michael Bloomberg on Sunday announced his campaign for the 2020 U.S. Presidential race.
Bloomberg launched his official campaign website following some weeks of hinting at a Presidential run. He will run for the office as a Democratic candidate.
Prior to the official launch of the campaign, Bloomberg has prepared a $100 million ad campaign — the single biggest ad buy in American campaign history — to target President Donald Trump in key states.
“I’m running for president to defeat Donald Trump and rebuild America,” Bloomberg said in his opening campaign statement. “We cannot afford four more years of President Trump’s reckless and unethical actions. He represents an existential threat to our country and our values. If he wins another term in office, we may never recover from the damage.”
Bloomberg said the campaign stakes “could not be higher” and cited his business, government, and philanthropy experience as key to his ability to win and lead as president.
Beyond defeating Trump, Bloomberg listed economic and healthcare reform, as well as gun violence as key campaign issues. He also plans to focus on combating climate change and “fixing our broken immigration system.”
Bloomberg also said he would focus on “Raising taxes on wealthy individuals like me.”